Re: I don't like the IBM Linux commercial
Message ID: 79324
Posted By: bill_beebe
Posted On: 2004-01-10 23:12:00
Subject: Re: I don't like the IBM Linux commerci
Recs: 0
<<
They're lame and they don't tell me anything about the product. I don't buy it.
>>
I agree. Marketing is not IBM's forte. Merrill Chapman, in his book "In Search Of Stupidity", devotes an entire chapter to IBM's singular marketing disaster, OS/2. That chapter, titled "The Idiot Piper: OS/2 and IBM", gives great details on how IBM killed OS/2 and led a lot of other companies over the cliff at the same time. The section on Warp was tragic and funny:
"The result was that IBM ended up creating a very odd advertising and marketing campaign redolent of hash brownies and magic mushrooms. Twisty "Age of Aquarius" type was splashed across ad posters all over the land, proclaiming that people were "Warping" their computers. Edwin Black, publisher of OS/2 Professional magazine, described in an editorial of nearly having an apoplectic fit as he gazed upon one such IBM ad plastered up on the walls of Chicago's O'Hare Airport... Everyone, or course, was thrilled at the prospect of running a psychedelic, warping OS that smoked dope and had flashbacks when you asked it to retrieve a file."
Linux will survive SCOX. But will Linux survive IBM? I hope so.
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The text of this Yahoo Message Board post has been licensed for
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License: CC Attribution-NonCommercial-ShareAlike v2.0
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Posted By: bill_beebe
Posted On: 2004-01-10 23:12:00
Subject: Re: I don't like the IBM Linux commerci
Recs: 0
<<
They're lame and they don't tell me anything about the product. I don't buy it.
>>
I agree. Marketing is not IBM's forte. Merrill Chapman, in his book "In Search Of Stupidity", devotes an entire chapter to IBM's singular marketing disaster, OS/2. That chapter, titled "The Idiot Piper: OS/2 and IBM", gives great details on how IBM killed OS/2 and led a lot of other companies over the cliff at the same time. The section on Warp was tragic and funny:
"The result was that IBM ended up creating a very odd advertising and marketing campaign redolent of hash brownies and magic mushrooms. Twisty "Age of Aquarius" type was splashed across ad posters all over the land, proclaiming that people were "Warping" their computers. Edwin Black, publisher of OS/2 Professional magazine, described in an editorial of nearly having an apoplectic fit as he gazed upon one such IBM ad plastered up on the walls of Chicago's O'Hare Airport... Everyone, or course, was thrilled at the prospect of running a psychedelic, warping OS that smoked dope and had flashbacks when you asked it to retrieve a file."
Linux will survive SCOX. But will Linux survive IBM? I hope so.
------------------------------------------------------------
The text of this Yahoo Message Board post has been licensed for
copying and distribution by the Yahoo Message Board user "bill_beebe"
under the following license:
License: CC Attribution-NonCommercial-ShareAlike v2.0
------------------------------------------------------------